RUMBA was born as the best ideas that lead the phrase “Made in Venezuela”: A group of entrepreneurs created a product with a well-defined format, but flexible enough and mature enough to adapt to changing public taste.

Thus, the April 4, 1994 for the first time heard the RUMBA brand through the frequency 98.1 in Ciudad Guayana. Beyond a dial, 98.1 RUMBA born as a new format aggressive, innovative and, to stimulate and add a plus to the frequency modulation of the time.

Rumba Venezuela FM official website address is

Rumba Venezuela FM
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[ Venezuela : Rumba Venezuela FM ]